Lowering New Product Development Risk

We all know the story about too many cooks spoiling the broth. Well, for this manufacturer of consumer health products, too much information and too many decision points was resulting in the inevitable slippage in new product development. They were not sure which work was in what stage. Deadlines were not being met, processes were being skipped, unauthorized projects were being worked on, and poorly conceived projects were being canceled late in the game. Costly mistakes were being made – all adding increased time to market.